Book Review: 4/5 Impact On Me (Book By Ros Atkins)
Read more about the book here
I read this book twice because it was filled with valuable insights. I loved the author's approach to applying frameworks, structuring content, and sharing examples for every technique. For example, there is one technique to connect one topic to another. Another technique to deviate from the question to the answer you want to give. This reminded me of the communications course in my MBA, which I also loved. Seeing the coherent ideas between the MBA course from professional experts and this author from journalism was great.
One challenge I faced with this book was the numerous techniques listed one after another across chapters. I was wondering what the next smallest change I could make was and for which type of communication. For example, if I write an email tomorrow, which chapter should I keep in mind? Or, if I have a presentation four months from now, how do I use the information I read today? I will look for some handouts from this book.
I loved hearing about the author's journey in journalism, radio broadcasting, and more, where he shared techniques he learned along the way. I liked how the BBC has a team to train journalists. I loved the example where his earphones were cracked, but he still found a way to broadcast news.
Clearly, he was proud of his accomplishment of launching a new video series. Although I learned from his steps, I haven't heard of or seen those videos.
I rate the impact of this book 4 out of 5 because it provides a lot of information on the art of explanation, which I should ideally use in my blog posts, presentations, and emails. but not 5/5 because I'm struggling to use it immediately.